In May 2015, one week before Olivia was due to embark on a five week family trip to the US, she made an impromptu decision to resign from her high paying full-time role and start her own online business. Working long hours building new revenue streams for her employer and receiving little recognition for her efforts inspired her to leave the draining position.
Born with an entrepreneurial spirit, she started her first home-based business at age 5 (bottled water with fresh flowers, sold as perfume to local neighbours) and started another venture at age 25. Nine years later, she began again. With previous sales and corporate management roles for businesses under her belt, she integrated her vast experience into developing her new brand.
Returning home from her trip to the US, Olivia reflected on the beautiful architecture of New York City, and the distinct monochromatic color palettes — synonymous with those famous Manhattan lofts. Sad to leave behind her favorite silk pillowcase on a pillow in her Manhattan hotel room, she had an idea.
Olivia searched the globe for the finest, highest grade pure silk. Founder and Creative Director of Shhh Silk, an Australian beauty label that sells silk pillowcases and sleeping caps, Olivia designed the first collection with all of the additional features and benefits Olivia would want in a silk pillowcase. The ‘Classic Collection’ embodies a sophisticated elegance, with a sleek and modern appearance, inspired by the architecture of New York City. Shhh Silk’s second collection ‘New York Marble’ are the only silk marble pillowcases in the world.
Olivia says the most labour intensive and rewarding part of the start-up phase was building a following on her social channels (Shhh Silk now has 45K Instagram followers in less than three months of launching).
Working from home keeps Olivia’s fixed costs down, allows flexibility with her two children and gives her the ability to operate a global online business that works with different time zones. By 2018, she has plans to open offices in the US and the UK, grow her product range and set up an online community to inspire and help other women, girls and mums to follow their dreams. Visit http://www.shhhsilk.com/. HBM
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